Sign Up Forms Must Die by Luke W
This is a great presentation on usability and more importantly on getting users engaged and active on your site. The standard full page sign up form is a big turn off for users, not to mention the fact that your first impression with them is wasted on a bureaucratic/draconian form. Is this really how we want to start our relationship with them? Is this even necessary?
I know I have been trying to persuade my clients to ditch or at least minimize this obstacle for their users.
Sign Up Forms Must Die starts at around 24:15. Check it out .. great talk!

